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YOU MUST Create Compelling Instructional Video

Video is EVERYWHERE!  But is it any good?  What videos do you watch and find compelling?  Does production value matter?

Here are a few tips that you need to remember before producing video to add to your online course.

Rules of Thumb:

  1. Script it and Practice it
  2. Keep your video short (3-5 minutes)
  3. Relate the video to a specific instructional activity (assignment or assessment)
  4. Add only Audio or Visual elements that demystify content
  5. Production value matters when students are paying for the class

Create Compelling Instructional Videos

Use video strategically to explain key concepts, set expectations for assignments, tell students exactly what they need to do in your course, and of course to create a sense of instructor presence.

From research and practice we know that images or visual cues explain and amplify text which facilitates the recall of new knowledge and that using images to aid in learning assists with memory making.  Video can aid in motivating learners by bringing the content to life in an online course, it can validate knowledge and even explain or illustrate difficult concepts.

Try new tools to create video:

TouchCast – This tool is not for the novice video creator it is a more advanced tool with really AMAZING functionality.  And, they have taken the time to create a guide for educators.

Explain Everything – Tablet application for explaining everything.  If you own a tablet you simply must try this app.

WeVideo – collaborative video creation tool for laptop or mobile device.  Easy to use.

PowToon – Cartoon-ish animations made easy with drag and drop functionality.  Easy to use.

For more information visit:

http://www.educause.edu/ero/article/what-makes-online-instructional-video-compelling

http://www.linfield.edu/etci/digital-video-portfolio/why-use.html

 http://www.jiscdigitalmedia.ac.uk/guide/using-video-in-teaching-and-learning

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